SMS - Sales & Marketing Services

 

 

SERVUS continues to set new benchmarks in the Hospitality Industry through its services in Sales and Marketing.

SERVUS, serving the Hospitality Industry since 1997, has added one more service to complement the existing wide range of services it offers: SMS (Sales & Marketing Services). SERVUS serves the properties in their positioning in the marketplace, increase market share, management, consulting, education, auditing and computing technologies, human resources.

SERVUS International offers outsourced sales and marketing services to the hotels which aim to boost their sales through efficient use of direct and indirect sales distribution channels, enhanced sales tools, better positioning in the marketplace with the continuous and stable messages to their target market and their more skilled sales force.

References to SMS services are Nurol Holding-Club Salima, Ma Biche Hotel, Işbank/Işmer-Hotel Colossae, Les Ottomans.

SMS Services include following areas:

• Sales Marketing market research
• Sales Marketing planning
• Objectives, Vision, Mission
• Corporate Identity
• Hotel Concept / Identity and according to this identity communication messages
• Business objectives
• Competition Analysis
• Activity planning
• The Hotel's entire Advertisement and Public Relations activities channeling and follow up.
• Setting up the sales team and training of the team.
• The Hotel's entire sales tools and printed media improvement and development.
• Improvement and development of the Hotel's electronic environment presence and Sales and Marketing.
• WEB
• E-CRM
• Sales
• The hotel's entire Sales and Marketing electronic environment performance maximization, development and applications.
• Reservation Systems
• Other reporting and sales tools
• Continuous weekly follow up of the Hotel's Sales and Marketing activities and channeling.